Challenge Marketing Blog


Marketing Strategy
Brand Review Team

The 30/60/90-Day Plan: Optimise Your First 90 Days In A New Marketing Role

Planning on Growing Your Brand? Try the 30-60-90 Day Plan Whether you are a newly installed Marketing Director, or have simply been asked to add ‘looking...

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Branding
Lucy Allen

Strong Brand = Strong Business?

Every company needs to consider branding at some stage.

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Marketing Strategy
Charles Hogge

I’m an absolute Consultant – and proud of it

Like any healthy democracy, here at Challenge HQ we don’t always agree on everything. Over the years our disagreements have ranged from how much of ABM is...

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Social Media
Elaine Starborg

ROI on Social Media - what do you need to know?

Social media is now a BIG part of a business’s marketing activity. Investments are made in creative, content and also, resources. So it is no surprise...

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Marketing
Lucy Allen

I’ll take a quickie!

I’ll take a quickie! Over my past years in marketing, I have worked to create plethora sales campaigns: lead gen, demand gen, ABM… the LOT!  The one,...

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Social Media
Elaine Starborg

Is the clock TikToking down for your B2B brand?

One of the biggest things that succeeded during lockdown was TikTok. In a matter of weeks, it was recognised as THE destination for mobile videos as well...

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I’ll take a quickie!

I’ll take a quickie! Over my past years in marketing, I have worked to create plethora sales campaigns: lead gen, demand gen, ABM… the...

Read More